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Market Linkages
Market Linkages

Bringing Indian farmers close to the world

AgroStar sources 10+ fresh F&V from Indian farms, with consistent high quality and competitive pricing to customers spread across the globe. Our agronomy & supply chain capabilities have enabled us to reach markets which were earlier inaccessible for Indian F&V.

Pioneering Indian F&V exports for over a decade

Wide range of fruits and vegetables under one brand. Enabling farm to fork traceability for the end customers, with cutting edge technology.

25+

Countries served

100K+ MT

fresh Indian produce exported in FY25

<1%

Industry leading, Post Harvest food loss

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Complete product portfolio available under one roof

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Higher margins due to distributor disintermediation

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Increased footfall from the AgroStar platform

Kimaye's Product Portfolio

Kimaye is AgroStar's flagship Fruits & Vegetables export focussed brand, proudly taking India's finest produce to the world. With a decade of leadership experience in exporting Indian bananas, pomegranates, and a variety of other fruits and vegetables, Kimaye stands for safety, quality, and trust. Loved by consumers in over 25 countries, it showcases the best of India on a global stage.

Kimaye's Secret Sauce

What makes our produce world-class.

AI Crop Diagnosis

Get instant diagnosis and solutions to crop issues with the power of AI

Weather Insights

Real-time actionable weather data for smarter decision making

Digital Agri Knowledge

Snackable content improving agronomy knowledge through interactive quizzes, videos and tutorials

Product Marketplace

Shop for high quality agri inputs digitally and get delivery at your doorstep

Identify Gaps

We identify gaps in our product portfolio that would resolve farmer problems

Assessment & Validation

Planet impact of the product is assessed and validated through collaborations with reputed institutions. Also, the product lots are extensively tested in real time at AgroStar's R&D Farm and the Quality Assurance Lab

Agronomy Advisory Integration

Integration of product solution in the agronomy advisory recommendations and package of practices

Farmer Feedback Loop

Our direct farmer connect, enables us to get feedback in real time, which enable us to iterate quickly and continuously improve our offerings

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Transparent Ledger

Easy payment options, with transparent and easy "Hisaab" that simplifies accounting

AI Recommended Cart

Product suggestions on “What to buy next” powered by AgroStar’s AI recommendation engine that factors in nearby farmer and retailer purchase trends

Grahak - Increasing footfalls at Stores

Access to AgroStar's growing 12 Million strong farmer base, increasing revenue and profitability for the retailer

Product Marketplace

Building ease of use and transparency around Price discovery for retailers

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Fruit Care

Partnering with farmers since the beginning to ensure consistent high quality fruit

State of the Art Supply Chain

World-class infrastructure capabilities ensures high quality produce and minimises wastage.

Packaging Innovations


Continuous process of improvement in shelf life to enable long haul transit via multiple routes

Farm to Fork Traceability

Each and every product can be traced back to the farm where it was cultivated from

The World is our Marketplace

Mr. Salim M A, Director

"In 2016, we embarked on a journey with Kimaye, with a shared pursuit of excellence in sourcing. Initially, we engaged with Kimaye for their premium Fresh Pomegranates, a decision that quickly evolved to encompass an array of fruits including Dragon Fruit, Banana, and Guava.

Their exceptional service and commitment to excellence have streamlined our operations, enabling us to meet market demands efficiently and effectively. Furthermore, their stringent safety protocols ensure that every product reaching our shelves upholds the highest standards of quality and safety, reinforcing our reputation as a trusted provider in the retail sector.

Their unwavering dedication to environmentally conscious agriculture not only ensures the longevity of our partnership but also fosters positive socio-economic impact within farming communities."

Mr. Salim M A, Director

Lulu Group International

Our Client's Journey

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Farmer Reviews

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